The Alka Pool Team

Carla grew up in the family pool business and has frequented job sites from a young age. In 1990 she came back to ALKA POOL full-time and is currently co-owner and President/CFO. With a technical diploma in Marketing and Real Estate Studies from BCIT, she has been involved in most aspects of ALKA POOL’s business specializing in marketing, financials, contracts and systems management. Growing up around so much water has given her a deep appreciation for its beauty and ability to soothe. She enjoys the creative aspects of the aquatic lifestyle which brings pleasure to so many people in our province.

Carla is proud to have served on the Board of Directors of the prestigious Master Pools Guild and she currently serves on the Guild’s Marketing Committee.

Born into the family pool business, Raff has been involved in swimming pool construction for most of his life. He joined ALKA POOL full-time in 1993 and discovered his real passion. “Every pool, spa, site and customer are unique in their own way, and all present an exciting challenge to build a new work of beauty.” He is honoured to continue the family tradition as co-owner and Chief Operating Officer (COO) in exceeding customer expectations, and proud to be leading a team that is second to none.

Raff is a GENESIS® accredited Associate.

Amedeo was the VP of Operations since 1965, co-owning the company with his brother Larry from 1971 to 2008. His industry experience goes back to 1959; a master craftsman overseeing the building of our projects. Known for his attention to detail and high standards in pool construction, Amedeo monitored every phase of the swimming pool, from excavation to finishing and has mentored many of our current Team members. Together Amedeo and Larry built over 1500 swimming pools throughout BC, making ALKA POOL the leading pool construction company in the province of British Columbia.

With over 50 years of construction experience and a European commitment to craftsmanship, Larry was the driving force behind ALKA POOL becoming the leader that it is today. He purchased what was then a small swimming pool construction company from his brother in 1971; Larry immediately introduced procedures that would make a good product and service even better. He joined the Master Pools Guild in 1978, achieving new levels of excellence and industry recognition. Under his visionary leadership, ALKA POOL flourished and developed a reputation for quality that is the best in BC.  Larry continues to be a vital part of ALKA POOL as consultant for the Commercial and Special Projects division.

Rob has been with ALKA POOL for over 35 years as our Senior Estimator and Salesman. Our customers value both his experience and his enthusiasm. With a background in engineering and a passion for pool design, he enjoys the creative potential inherent in any project. “It’s exciting to collaborate with the Customer, Architect, Landscape Designer and Builder to create the best pool possible every time.” Integrity drives his approach to customer service, and he’s proud to be part of an organization that sees its promises through to reality.

Robert manages ALKA POOL’s projects, with organizational abilities that ensure your pool is built to our highest standards. With a Bachelor of Science from UBC, he brings experience from various organizations as BC Tel, Stentor Resources Inc., and WCB. Managing ALKA POOL’s projects allows him to watch the customers’ dream unfold every step of the way. His personal goal is to make each client’s experience a pleasure from start to finish.

From a very young age Linda has been involved in the family swimming pool construction company. Currently, she takes care of the ALKA POOL Safety Program, archives, software programs and all things marketing. A former opera singer, Linda traveled frequently and brings her diverse experiences and creative background to our ALKA POOL team. She is always on the look-out for that great photo of aquatic lifestyle which she can share with all of ALKA POOL’s online friends.

Ginny joined the ALKA POOL team in June of 2020. As the office “HUB”, her responsibilities encompass many aspects of our business, including managing the accounts payables, overseeing customer service, and ordering.